Teaching Ethics Through a Pedagogical Case Discussion: The McDonald's Case and Poverty Alleviation

TitleTeaching Ethics Through a Pedagogical Case Discussion: The McDonald's Case and Poverty Alleviation
Publication TypeJournal Article
Year of Publication2008
AuthorsHartman, LP, Wolfe, R, Werhane, PHogue
JournalTeaching Ethics: The Journal of the Society for Ethics Across the Curriculum
Volume9
Issue103-133
Date PublishedFall 2008
PublisherSociety for Ethics Across the Curriculum
Publication Languageeng
ISSN Number15444031
Keywordsbusiness , BUSINESS ethics , Case Study Method , Instructional Methods
AbstractThis article discusses a case study that shows positive corporate performance, and the need to introduce students to model of positive corporate performance that have generated value through ethical means, both domestically and on a global scale. The article describes the "promotion from within" strategy employed by McDonald's as part of its global mission to infuse pride in starting from crew and then rising through the ranks. While this strategy was ultimately oriented towards sustaining the company's success, its practical applications have resulted in the company's efforts toward the alleviation of poverty. The article discusses how students use mental models to evaluate the case, and how the case can be used in business ethics classes.
URLhttp://www.uvu.edu/ethics/seac/CS-Hartman%20%20Wolfe%20%20Werhane-Teaching%20Ethics%20Through%20a%20Pedagogical%20Case%20Discussion.pdf
Full Text

Discipline: 

Subject: 

Publication: