Advertisement Revenue for Public Schools

TitleAdvertisement Revenue for Public Schools
Publication TypeCase Study
Year of Publication1996
AuthorsLadenson, R
Corporate AuthorsCenter for the Study of Ethics in the Professions, Illinois Institute of Technology,
Date Published10/1996
PublisherCenter for the Study of Ethics in the Professions, Illinois Institute of Technology
Publication Languageeng
KeywordsAcademic , Academic Ethics , education
AbstractYou are a member of the school board of a school district with a chronically tight budget that severely limits the opportunity to provide enrichment programs and innovative extracurricular activities. Recently the superintendent of schools has presented a new idea to the board for generating revenue. His proposal is to supplement revenue by offering advertising space in schools to corporate advertisers -- e.g. in school corridors, cafeterias, etc. Space for a six foot banner hung inside the cafeteria would cost $700. The side of a bus would cost $2,500. Should you support or oppose the superintendent's proposal? If so, why? If not, why not?
NotesCase from the October 19, 1996 Intercollegiate Ethics Bowl. Copyright Robert Ladenson, Center for the Study of Ethics at the Illinois Institute of Technology, 1996.
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