You are hereBiblio / Reorienting Climate Change Communication for Effective Mitigation Forcing People to be Green or Fostering Grass-Roots Engagement?
Reorienting Climate Change Communication for Effective Mitigation Forcing People to be Green or Fostering Grass-Roots Engagement?
| Title | Reorienting Climate Change Communication for Effective Mitigation Forcing People to be Green or Fostering Grass-Roots Engagement? |
| Publication Type | Journal Article |
| Year of Publication | 2009 |
| Authors | Ockwell, David, Whitmarsh Lorraine, and O'Neill Saffron |
| Journal | Science Communication |
| Volume | 30 |
| Issue | 3 |
| Pagination | 305-327 |
| Type of Article | Article |
| Publication Language | eng |
| ISSN Number | 10755470 |
| Accession Number | 39991145 |
| Keywords | behavior , Climate , CLIMATIC , CLIMATOLOGY , COMMUNICATION , ENGINEERING , ENVIRONMENTAL , ENVIRONMENTALISM , GREEN , Legislation , low , POLITICAL , PUBLIC , Public Engagement and Science , Regulation , SCIENCE |
| Abstract | The article analyzes how communications about climate change could possibly be effective in getting people to accept regulation that forces green behavior, and also to stimulate grass-roots action through affective and rational engagement with climate change. |
| Notes | Ockwell, David Whitmarsh, Lorraine O'Neill, Saffron 1,2; Affiliation: 1: Tutor, University of East Anglia, Tyndall Centre for Climate Change Research 2: Research Fellow, Tyndall Centre for Climate Change Research; Source Info: Mar2009, Vol. 30 Issue 3, p305; Subject Term: CLIMATIC changes; Subject Term: CLIMATOLOGY; Subject Term: GREEN movement; Subject Term: POLITICAL ecology; Subject Term: ENVIRONMENTAL protection; Subject Term: ENVIRONMENTALISM; Author-Supplied Keyword: behavior change; Author-Supplied Keyword: climate change; Author-Supplied Keyword: communication; Author-Supplied Keyword: environmental policy; Author-Supplied Keyword: legislation; Author-Supplied Keyword: low carbon; Author-Supplied Keyword: public engagement; Author-Supplied Keyword: regulation; Number of Pages: 23p; Document Type: Article |

