Games Publishers Play : Allowing an advertiser to call the shots

TitleGames Publishers Play : Allowing an advertiser to call the shots
Publication TypeCase Study
Year of Publication1990
AuthorsWright, D
PublisherIndiana University School of Journalism
Publication Languageeng
AbstractA small publication covering youth hockey in the Twin Cities area, and runs a picture on the front cover of two players battling over the puck. However, Christian Brothers, an advertiser of the publication, threatens to cancel their account because the sticks the players are using in the picture are Titian sticks, Christian Brother's competitor. What should the editor of the publication do?
NotesFineLine: The Newsletter On Journalism Ethics, vol. 2, no. 4 (July 1990), p. 2.
URLhttp://journalism.indiana.edu/resources/ethics/bottom-line-decisions/games-publishers-play/
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